OK, dunno how I missed it. I went over it a thousand times. Anyway, don't worry, have answered my own question. It just didn't seem to work before. Anyway, in case anyone somehow looks and can't seem to find it or it doesn't seem to modify as in my case, just try again. Maybe refresh browser or something... but title and tagline can be modified right in advanced section of Coolness tmplt.
Tmplt mgr - Coolness - style - advanced tab
logo can also be replaced with image, just scroll down
Magic